Market Noel is one of Junior League of Birmingham’s top fundraisers, generating over $150,000 annually that all goes toward 32 JLB funded community projects.

As the premier holiday experience in Birmingham, Market Noel delivers an exclusive shopping opportunity featuring special events and over 100 one-of-a-kind merchants from all over the nation. We’ve taken the stress out of shopping by creating a family-friendly environment featuring a man cave and stroller hours. Avoid the madness of Black Friday and shop the magic the first three days of December in one convenient location – the Birmingham Jefferson Convention Complex.

Special events include Preview Noel, a sneak peek party the night before Market Noel officially opens; Market Bliss, a night of beauty and bubbles; and Rock the Runway: Couture for a Cause, a fashion show featuring Birmingham teens and Market Noel Merchants. Every dime raised from our special events and ticket sales goes back into the community.